17/10/2002
For over a century, the name Hartwell PLC has been synonymous with automotive excellence across the United Kingdom. Established in the historic county of Oxfordshire in 1919, this leading automotive group has cultivated a reputation built on unwavering dedication to quality vehicles and, crucially, exceptional customer service. Reaching its centenary in 2019 was a testament to its enduring commitment and the profound loyalty of its valued clientele. Hartwell PLC isn't just a dealership; it's a comprehensive motoring partner for individuals and businesses alike, offering a vast array of solutions from the latest new Ford models to a meticulously curated selection of used vehicles. With ten strategic locations spread across the UK, they are perfectly positioned to assist a diverse customer base with all their motoring needs, embodying a legacy of reliability and trust that has spanned generations.

The Hartwell Legacy: A Century of Automotive Excellence
The journey of Hartwell PLC began in 1919, a period of significant change and innovation in the automotive world. From its humble beginnings in Oxfordshire, the company has grown organically and strategically, adapting to the evolving demands of the motoring public. This century-long legacy is not merely a timeline of business operations but a chronicle of continuous improvement, customer-centric approaches, and an unwavering focus on providing the very best in automotive retail and aftercare. Their longevity in a highly competitive market speaks volumes about their foundational principles: integrity, expertise, and a genuine desire to serve. As an authorised representative for Ford car and commercial vehicles, Hartwell has played a pivotal role in bringing this iconic brand to countless drivers and businesses across the UK, fostering a relationship built on shared values of durability and innovation.
A Comprehensive Range of Vehicles Tailored for Every Need
One of the cornerstones of Hartwell PLC's appeal is the sheer breadth and depth of its vehicle offerings. Understanding that every customer has unique requirements, they have meticulously developed an inventory that caters to a wide spectrum of preferences and budgets.
New Ford Vehicles: Innovation Meets Reliability
As a proud representative of Ford, Hartwell PLC provides access to the very latest models in the Ford lineup. Whether you're in the market for a dynamic family SUV like the Kuga, an efficient city car like the Fiesta, a robust commercial vehicle such as the Transit, or an exhilarating performance car like the Mustang, their showrooms are a gateway to Ford's cutting-edge engineering and design. Buying a new vehicle from Hartwell means benefiting from manufacturer warranties, the latest safety features, advanced infotainment systems, and the unparalleled thrill of being the first owner. Their expert sales teams are on hand to guide you through the specifications, financing options, and customisation possibilities, ensuring your new Ford perfectly aligns with your lifestyle and driving aspirations. They pride themselves on making the new car buying experience seamless and enjoyable, from the initial enquiry to the moment you drive away in your brand-new vehicle.
Quality Used Cars: Your Perfect Match Awaits
Beyond the allure of new vehicles, Hartwell PLC boasts a comprehensive stock of used vehicles for sale across its extensive network. This vast selection isn't limited to Ford models; it encompasses a wide range of franchises, offering unparalleled choice. This diversity ensures that whether you’re a first-time buyer seeking an affordable and reliable entry into car ownership, or a growing family in need of a spacious and practical upgrade, Hartwell has a solution. Each used vehicle is chosen with care, reflecting Hartwell’s commitment to providing quality and value. The inventory is constantly updated, meaning there’s always something new to discover, and their experienced teams can help you navigate the options to find a vehicle that perfectly suits your specific needs, budget, and preferences.
The Hartwell Certified Pre-Owned Promise: Unrivalled Assurance
For those seeking an extra layer of confidence when purchasing a used vehicle, Hartwell PLC offers certified pre-owned Ford options, particularly prominent in their Oxfordshire locations. This programme signifies a commitment to the highest standards of pre-owned vehicle preparation. Every certified pre-owned Ford undergoes a rigorous, multi-point inspection process carried out by manufacturer-trained technicians. This meticulous examination covers everything from mechanical components to electrical systems, ensuring the vehicle meets stringent safety and performance criteria. Furthermore, these vehicles come with full-service histories, providing complete transparency regarding their past maintenance and ownership. This level of detail and scrutiny offers unparalleled assurance and peace of mind, allowing you to drive away knowing your investment is sound and reliable. It's this dedication to transparency and quality that truly sets Hartwell apart in the used car market, allowing customers to make informed decisions with complete confidence.
Exceptional Customer Service: The Hartwell Difference
The core of Hartwell PLC's long-standing success lies in its unwavering commitment to exceptional customer service. This isn't just a slogan; it's a philosophy deeply embedded in their operations. From the moment you step into one of their ten UK locations or make an online enquiry, you'll encounter a team dedicated to understanding your needs and exceeding your expectations. Their staff are knowledgeable, friendly, and genuinely passionate about cars and people. They believe in building lasting relationships with their customers, which is evident in the strong loyalty they've fostered over decades. Whether it's guiding you through financing options, arranging test drives, providing expert advice on vehicle maintenance, or offering comprehensive aftersales support, Hartwell ensures a smooth, transparent, and satisfying experience. This focus on the customer experience is a key differentiator and a significant reason for their continued success and positive reputation.
With ten strategically located dealerships across the UK, Hartwell PLC ensures accessibility and convenience for a wide range of customers. Each location upholds the same high standards of service and quality that the Hartwell name represents. This widespread presence means that expert advice, a vast selection of vehicles, and professional aftersales care are never too far away.
Special Offers and Deals: Maximising Your Value
Hartwell PLC understands the importance of value, which is why they regularly feature incredible special deals on both new and used cars. These offers are designed to make car ownership more accessible and affordable, whether you're looking for competitive finance packages, attractive deposit contributions, or exclusive discounts on selected models. Keeping an eye on their latest promotions can lead to significant savings and ensure you get the best possible deal on your next vehicle. Their finance experts are also on hand to discuss various purchasing options, helping you find a plan that suits your budget and circumstances.

Why Choose Hartwell PLC?
Choosing a vehicle is a significant decision, and selecting the right dealership is paramount. Hartwell PLC offers several compelling reasons to make them your preferred automotive partner:
- Centenary of Experience: Over 100 years in the automotive industry means unparalleled knowledge and stability.
- Trusted Ford Partner: Official representation of Ford ensures genuine products and expertise.
- Extensive Vehicle Range: A vast selection of new Fords and quality used vehicles from various manufacturers.
- Rigorous Inspection Process: Especially for certified pre-owned vehicles, offering ultimate peace of mind.
- Exceptional Customer Service: A reputation built on a customer-first approach and lasting relationships.
- UK-Wide Presence: Ten convenient locations making their services accessible.
- Competitive Offers: Regular special deals to ensure great value for money.
New vs. Used Car Purchase: A Comparative Look
When considering your next vehicle, the choice between new and used is fundamental. Hartwell PLC caters to both, ensuring you find the perfect fit. Here's a quick comparison:
| Feature | New Car Benefits (via Hartwell) | Used Car Benefits (via Hartwell) |
|---|---|---|
| Cost | Higher initial purchase price, but competitive finance options available. | Lower initial purchase price, often more car for your money. |
| Condition & Warranty | Brand new, full manufacturer warranty, latest features. | Meticulously inspected (especially certified pre-owned), often includes warranty, full service history. |
| Depreciation | Higher initial depreciation. | Slower depreciation after initial drop, better long-term value retention. |
| Choice & Availability | Latest models, customisation options, direct from factory. | Extensive stock across various makes and models, immediate availability. |
| Technology | Cutting-edge safety, infotainment, and efficiency technologies. | Access to a wide range of proven technologies, often at a lower price point. |
| Peace of Mind | Complete novelty, full factory support. | Thorough inspection process, transparent history, Hartwell's reputation for quality. |
Frequently Asked Questions About Buying a Car at Hartwell PLC
Here are some common questions prospective buyers might have, and how Hartwell PLC addresses them:
Q1: What is the process for buying a used car from Hartwell PLC?
A: Our process is designed to be straightforward and transparent. Once you've identified a vehicle of interest, our sales team will arrange a viewing and test drive. For certified pre-owned Fords, we'll provide the comprehensive inspection report and full-service history. We'll then discuss finance options, part-exchange valuations if applicable, and complete the necessary paperwork, ensuring you drive away smoothly and confidently.
Q2: Are all used vehicles at Hartwell PLC thoroughly inspected?
A: Yes, absolutely. While our certified pre-owned Ford options offer the most rigorous inspection and comprehensive history, all used vehicles in our stock undergo a thorough assessment to meet our high standards of quality and safety. We only sell vehicles we are confident in.
Q3: Can I part-exchange my current vehicle?
A: Yes, we welcome part-exchanges. Our team will conduct a professional appraisal of your current vehicle and offer a competitive valuation that can be put towards the purchase of your new or used car from Hartwell PLC. This simplifies the selling process for you.
Q4: What financing options are available?
A: Hartwell PLC offers a range of flexible financing solutions tailored to individual needs and budgets. These include Hire Purchase (HP), Personal Contract Purchase (PCP), and outright purchase options. Our finance experts are on hand to explain each option in detail and help you choose the most suitable plan.
Q5: Do Hartwell PLC dealerships offer aftersales services like servicing and MOTs?
A: Yes, our commitment to you extends far beyond the point of sale. Many of our ten locations offer comprehensive aftersales services, including routine servicing, MOT testing, repairs, and genuine parts, all carried out by manufacturer-trained technicians. We ensure your vehicle remains in optimal condition throughout its lifespan.
Q6: How can I find out about Hartwell PLC's latest special deals?
A: We regularly update our website with the latest special offers and promotions on both new and used vehicles. You can also contact your nearest Hartwell dealership directly, and our sales team will be delighted to inform you about current deals that might suit your requirements.
In conclusion, Hartwell PLC stands as a beacon of reliability and excellence in the UK automotive sector. With a rich history spanning over a century, a deep-rooted commitment to customer satisfaction, and a vast selection of both new Ford vehicles and meticulously inspected used cars, they are uniquely positioned to serve the diverse motoring needs of the British public. Whether you're embarking on your first car purchase or seeking to upgrade your family's vehicle, Hartwell PLC offers the expertise, quality, and service that makes the journey as rewarding as the destination. Their enduring success is a testament to their founding principles and their continuous dedication to being more than just a car dealership – they are a trusted automotive partner for life.
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