22/11/2016
When a brand with the pedigree of Zipp, boasting a 30-year history of groundbreaking wheel innovations, introduces a new line, expectations are naturally sky-high. We anticipate a deluge of cutting-edge technology and novel features. However, the Zipp 302 disc wheelset tells a slightly different, uncharacteristic tale. Zipp's primary objective with the 302 was to bring their renowned wheels into a more affordable price bracket. Thankfully, this hasn't been achieved through the dubious practice of outsourcing rims and components from the Far East and simply slapping on their logos. Such a move would undoubtedly damage the brand's reputation far more than it would benefit it.
The 302s, like all of Zipp's carbon wheelsets, are still handmade in their Indianapolis facility. They continue to utilise high-quality Sapim spokes and robust hubshells and bearings, ensuring that the core elements of Zipp's quality remain intact. Zipp refers to their goal with the 302 as 'achievable speed' – essentially, you shouldn't need to sell a kidney to own a set, yet enough of their proven technology is retained to ensure they remain a fast set of hoops.
While the price point has been adjusted, the 302s will still set you back around £1300 a pair, indicating that Zipp hasn't drastically compromised on the quality of its wares. In my opinion, this is a positive attribute. Maintaining a level of prestige is integral to the Zipp ownership experience, preserving their premium status. It's akin to expecting Porsche to offer £10,000 cars – it simply wouldn't align with their brand identity.
The 302s can be seen as a reboot of existing technology from Zipp's other wheel lines, albeit with a few less 'bells and whistles'. This strategic reduction allows for a lower price point while ensuring the wheels remain worthy of the Zipp name. The most noticeable cost-saving measure is the absence of Zipp's signature dimpled pattern on the rim surface. The 302 rims are completely smooth, which I presume accounts for a significant portion of the production cost savings. Furthermore, both the internal and external rim widths are narrower compared to Zipp's current top-tier wheels. For instance, the 302 has a maximum external width of 25.9mm, contrasting with the 29.9mm of the 303. This suggests the 302 is more akin to the Firecrest models from a few years ago.
This narrower profile does place the 302 slightly behind the current technological curve. Despite its recent release, it can feel a little dated when competitors, even at this price point, are pushing for wider external rim widths and, crucially, wider internal rim channels. These wider dimensions are designed to optimise tyre profiles and improve rolling resistance, particularly with the increasing prevalence of wider tyre choices.
Further indicators of the step down from their more premium counterparts include the use of simple vinyl logos and the absence of niceties such as a posh pair of wheel bags included in the box. However, the real test lies in how they perform on the road.
On-Road Performance: A Solid Foundation
During my testing, the 302s conveyed a solid feel. They exhibited ample lateral stiffness, holding up well against even my most aggressive accelerations, whether from a standing start or during simulated attacks from a bunch. The 45mm rim depth, coupled with a blunted rim profile, makes them an excellent all-rounder. They are not overly susceptible to crosswinds, yet they are deep enough to offer a noticeable speed advantage if you're upgrading from shallower section wheels.
The hubs are exceptionally user-friendly when it comes to converting between different axle standards, with all the necessary end caps provided. I swapped these wheels between various bikes during the testing period. The conversion from thru-axle back to a standard QR spindle required no special tools and took approximately a minute each time, a testament to their thoughtful design.
As part of my back-to-back comparisons, I pitted the 302s against the very wheel they are, in a sense, benchmarking themselves against: the 303 Firecrest carbon clincher Disc. The results were, for me, somewhat unexpected. While my testing methods were not rigorously scientific – relying primarily on feel and basic observations with my power meter – the performance gap between the 302 and the 303 was surprisingly small, especially considering the significant price difference.
Admittedly, the 302s are slightly heavier, which translates to a minor disadvantage when it comes to accelerating up to speed and on steep climbs. However, this difference felt marginal to me. There was no discernible feeling of significant effort being lost, despite the 302's considerably lower price tag. I would have anticipated the 302 to lag behind the 303 Firecrest by a much greater margin than what I experienced.
Weight Considerations: Not for the Weight Weenies
In terms of weight, the 302s tipped the scales at 805g for the front and 927g for the rear, making a total of 1732g for the pair. This is slightly over Zipp's claimed 1645g, but it's important to note that the entire industry is guilty of quoting weights on the optimistic side. While not the lightest option available, especially at this price point, there are wheels with even deeper 50mm profiles that shed over 200g, such as Specialized's Roval CLX 50 Disc (claimed 1515g) and Hunt's Aero Carbon 50 Disc (claimed 1487g). Therefore, dedicated weight weenies will likely overlook the 302 for their purist builds.
The Tubeless Omission: A Missed Opportunity?
However, I believe the most significant drawback of the Zipp 302 is its lack of tubeless compatibility. While I appreciate that manufacturing tubeless-ready rims involves additional costs related to rim shape, sidewall strength, rigidity, and sealing, both of the aforementioned competitor wheelsets managed to incorporate tubeless compatibility at a lower price point. With tubeless technology steadily gaining market acceptance, Zipp could potentially lose sales due to this omission, particularly at this price point where customers might be more inclined to experiment with newer technologies.
Ultimately, the decision rests with the individual rider. Setting aside tyre choice for a moment, the Zipp 302s offer solid build quality. The fundamental aspects of a quality carbon disc brake wheelset have clearly not been compromised, despite the more accessible price tag. This is a classic example of the law of diminishing returns – you're only missing out on that final few percent of performance, but achieving it requires a significantly greater financial outlay.
Frequently Asked Questions:
Q1: Are the Zipp 302 disc wheels suitable for all-around riding?
A1: Yes, the 45mm rim depth and blunted profile make them a good all-rounder, offering a balance of aerodynamics without being overly affected by crosswinds.
Q2: How do the Zipp 302s compare to the Zipp 303 Firecrest?
A2: The 302s are a more affordable option, with slightly less advanced rim technology (smoother surface, narrower profile) and are heavier. However, performance is surprisingly close, with the 303 offering marginal gains in acceleration and climbing.
Q3: Are the Zipp 302 wheels tubeless compatible?
A3: No, the Zipp 302 disc wheelset is not tubeless compatible. This is a notable omission given current market trends.
Q4: What is the weight of the Zipp 302 disc wheelset?
A4: The claimed weight is 1645g, but independent testing suggests a slightly higher actual weight of around 1732g.
Q5: Are the Zipp 302 wheels handmade?
A5: Yes, like all Zipp carbon wheels, the 302s are handmade in their Indianapolis facility.

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